Starting at the age of 14, Sheri was offered the opportunity to travel and sing with a touring group. By age 16, she was offered the opportunity to work with a production company running sound and by 17 she was running sound in large event arenas.
Sheri was raised by her grandparents to realize that nothing was impossible - and despite growing up economically challenged, she graduated the top of her class in 1986 from a small town in Missouri, and received full college scholarships.
Sheri holds a Bachelor of Science in Marketing and Management from Missouri State University 1991, and has certification in facilitation, conflict resolution and fair interviewing and hiring practices.
Over the years, Sheri was afforded opportunities to work with the greatest of artists from different genres, as well as businesses and trade organizations to develop bands, events, festivals and more.
While Sheri has worked with artists and events of all genres, she is more well-known being honored to work with 5 Time Grammy Nominated Cherryholmes, The Grascals, Balsam Range, and is now representing Merle Monroe. She's also known for her work with Herschend Family Entertainment (Silver Dollar City) with Bluegrass and BBQ and Southern Gospel Nights, SPBGMA, IBMA, and with the Brumley Music and The Brumley Music Sing for 26 years.
For more information and background with lists of clients, please go to Sheri's LinkedIn.
In Nov. 2002, Sheri started a a full-service printing company with her late husband - Superior Image Printing based in Springfield, Missouri. Superior Image featured Heidelberg four color and two color presses with a full design, operating and shipping staff. Clients included Tracker Marine, Bass Pro, Neiman-Marcus, Assemblies of God Missions Ministries and more. It was recognized by Heidelberg USA as one of the fastest growing commercial printing companies in the United States in 2003 and was sold to Viatech Publishing in 2006. With this experience, Sheri has knowledge and ability to develop branding from online website development to graphic design created to accommodate printed brochures, banners, billboards and more.
With a passion to inspire youth through music and the arts, Sheri has worked for over 20 years with artists and music trade organizations to produce youth concerts and workshops with foundations, cities, and schools including youth and city symphonies.
Sheri currently serves as the Executive Director of The RC Foundation helping to grow educational and art events for her home of Newport, TN, located in the Appalachian Smoky Mountains.
In 2010, Sheri became one of the founding directors of the I'll Fly Away Foundation, and serves on the foundation's advisory board.
From 1995 to 1997 Sheri also served on the board of and became the Executive Director of the Disability Advocacy and Support Network (The Network) associated with The Department of Mental Health over 16 counties based out of Springfield, MO - 4 years after the signing of the Americans with Disability Act was put into place. She began assisting families with finding supports for people with and families of those with developmental differences by developing not for profit support systems, designing respite programs for families and advocating for individuals in schools and communities. Sheri also helped to write and enact legislation on behalf of the special needs community by working with national government entities and speaking at international conferences.